# E-Commerce Unit Economics Calculator

## Input Your Costs

### Product & Manufacturing

**Product Cost (COGS)**  
The cost to produce or purchase one unit of your product

**Packaging Cost**  
Costs for boxes, inserts, labels, and protective materials

### Shipping & Fulfillment

**Freight Cost (Per Unit)**  
Cost to ship product from manufacturer to warehouse, divided by units

**Duties & Import Taxes (Per Unit)**  
Import duties and taxes, calculated per unit

**FBA/3PL Fulfillment Fees**  
Fees charged by Amazon FBA or another 3PL for pick & pack

**Storage Fees (Monthly)**  
Monthly warehouse storage costs per unit

### Marketplace & Customer Acquisition

**Marketplace Fees (%)**  
Amazon referral fee or similar marketplace commission percentage

**Payment Processing Fees (%)**  
Credit card processing fees, typically 2.9% + $0.30 per transaction

**Advertising Cost (Per Unit)**  
Your ad spend divided by units sold

### Returns & Customer Service

**Return Rate (%)**  
Percentage of products that are returned

**Cost Per Return**  
Average cost of processing a return including shipping, restocking, etc.

**Selling Price**  
Your product's retail price

## Calculate Unit Economics

Enter your costs and click "Calculate Unit Economics" to see your profitability breakdown.

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